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When you advertise in Overture Premium Listings, your
business appears in the search results of the top U.S. search sites.
Our advertisers receive over 150 million highly targeted sales leads each
month. Put your site directly in front of customers searching for what you're
selling. You set the price you're willing to pay for each sales lead and pay
only when your customers click through to your site, leading to a high return
on your investment.
To reach 80%
of active Internet users on the Web's leading search engines, advertise in
Overture Premium Listings, the top three positions in the search results. Only
Overture can put you on 8 of the top U.S. search sites: MSN, Yahoo!, Lycos,
AltaVista, InfoSpace, Netscape, CNET and Netzero.
To get your
business into Premium Listings, sign up with Overture, choose your search terms
and bid high enough to get into the top three positions. Your site will then
appear in the search results on the Web's leading search sites.
Overture's
extensive network of search sites will deliver a large quantity of sales leads
to your Web site. And because potential customers are actively searching for
your products and services, they are more likely to convert to buyers. Every
month, Overture delivers millions of sales leads to our advertisers in dozens
of industries. Pay-For-Performance™ search is the best way for
customers to find your Web site because they are actively looking for your
products and services. This also means that the sales leads coming to your site
are highly targeted and motivated to buy.
With Overture, you bid for placement in search listings and set the price you're
willing to pay for each sales lead. Unlike direct mail, you won't have to pay
for mailing lists, printing or postage, and you won't pay for impressions as
with banner ads and tiles. You pay only for the sales leads that actually click
through to your site. When you advertise with Overture, you'll receive the
highest ROI
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